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Thursday, October 18, 2007

Product quality being ensured




Oct.18 - The country is enforcing
strict export standards to regain full consumer confidence in Chinese products
after reports of substandard goods, a top product safety official said
yesterday.

Despite a wave of recalls, orders for Chinese toys are on the rise in the
run-up to Christmas, said Li Changjiang, minister of the General Administration
of Quality Supervision, Inspection and Quarantine.

He made the remarks during a group interview on the sidelines of the
ongoing 17th National Congress of the Communist Party of China.

Li said factory owners in the manufacturing heartland of Guangdong
Province told him that business was booming and "the workers have to work
overtime to meet the order deadlines".

"The number of orders for toys shows that companies are still happy to
manufacture in China," Li said. "Most of the toys exports are of good quality
and substandard goods constitute only a tiny part".

Li said the authorities will step up supervision and intensify crackdowns
on illegally-made products.

"China will provide safe and reliable toys to children around the world,"
he said.

Li urged importers to buy more Chinese toys, adding: "I wish children
around the world a Merry Christmas."

According to Li, officials have taken substantive measures to ensure that
goods are made by certified manufacturers with quality materials.

The State Council, or the Cabinet, launched a four-month nationwide
product and food safety campaign in August.

There are checks at various stages of production, Li said, and
authorities will also make it easier for exporters with good quality records to
quickly pass customs inspections.

He noted that quality problems are a global issue and criticized some
media and foreign governments for "playing up the issue".

"I am sorry to see that some countries have used this (product quality
issue) for trade protectionism and trade conflicts," Li said.

"It not only affects China but also benefits no other country," Li said,
commenting on price rises of toys in some countries as a result of short supply.

"I heard that the prices of Barbie dolls in the American market are
expected to rise 10 percent. The restrictions on Chinese products are not
conducive to the local market and people," he said, apparently referring to the
United States.

China is the world's largest toy manufacturer, and exports about 20
billion toys every year, contributing to nearly 60 percent of global toy trade.
But it has come under the spotlight amid a spate of export toy recalls this
year.

The world's biggest toymaker, Mattel Inc, recalled about 21 million of
its Chinese-made toys. A senior Mattel executive last month apologized to China
for the trouble the recall had caused, an action Li praised.

"We think this is a practical and responsible attitude."

Li said that 87 percent of Mattel's recalled toys had design problems.

"But of course, some of the recalled toys have excessive lead," he said,
adding that inspections of lead paint will be strengthened to meet advanced
global standards.

Li said Beijing and Washington have been in close contact on the quality
issue.

"This month, I will send my deputy to talk with officials with the US
Food and Drug Administration... on signing a memorandum on food safety," Li
said.

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